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ISO 20252:2012

The ISO 20252 Market, Public Opinion and Social Research Management System Standard is an international standard, created with the participation of representatives from 30 countries, in particular the United Kingdom, Is an international standard that combines and positions existing national standards, as well as a common quality level worldwide in global market research.This standard; Social and cultural differences between countries, prevention of discrepancies due to used definitions and term differences, market researches made, public opinion, social and other researches being more accurate, more transparent and valid.

ISO 20252 WHAT ARE THE BENEFITS OF THE MARKET, PUBLIC OPINION AND SOCIAL RESEARCH MANAGEMENT SYSTEM?

  • Provides accurate, reliable, current information.
  • Reduce risks.
  • Increases efficiency.
  • Creates trust between client and company.
  • Product and service quality is increased.
  • It improves the competitive advantage.
  • Overcoming commercial barriers, it provides international on-site business opportunities.

WHO CAN USE / IMPLEMENT ISO 20252 STANDARD?

ISO 20252 Market, Public Opinion and Social Research Management System Standard is a standard that can be applied by the operators of all types and sizes.